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Margaret Chamblee Shares 5 Ways Your Business Can Engage in “Cause Marketing”

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Originally published on  medium.com Humanity’s knowledge continues to widen as we age and evolve. Acquired knowledge brings attention to the necessary steps our society needs to take to maintain earth’s and humankind’s survival. With environmental, health, and social issues on the rise, terms such as “cause marketing” are being used more frequently in the business industry. Cause marketing is the combination of supporting a cause meshed with product marketing; many companies are looking beyond the idea of profit towards changing the world for the better. Margaret Chamblee , experienced marketing and sales professional has seen cause marketing’s impactful results for companies and consumers and highly recommends all businesses engage in affecting the world around them while concurrently expanding their brand. She reveals five ways on how your business can get started: Way #1: Point-of-Sale Point-of-sale marketing, also known as register programs, is a form of cause marketing that in...

Margaret Chamblee

Margaret Chamblee is a licensed pharmacist, experienced marketing and sales professional, and an accomplished executive recognized for the development and growth of three successful companies over the last two decades. She has a Bachelor of Science degree from The University of Texas at Austin College of Pharmacy, where she served as student body president and was the recipient of several honors. After graduating, Mrs. Chamblee spent eight years working as a Senior Sales Representative for Eli Lilly and Company in Houston, Texas. She was a passionate mentor and a consistent high achiever, reaping multiple awards, including Rookie of the Year, President’s Council, and five Top Performer Awards. In 2000, Margaret and her husband founded GeriMedical Inc. in Houston, Texas, followed by MedStorz and Bright Billing Solutions. Her clinical proficiency, expertise in orthopedic products, and patient-focused collaboration with other healthcare professionals significantly contributes to the succ...